AI Insights · Timothy · January 2025
Top 5 Android Tax Apps in the US: Q4 2024 Performance
Explore the performance trends of the top 5 tax preparation apps on Android in the US during Q4 2024, based on Sensor Tower data.
In the fourth quarter of 2024, TurboTax: File Your Tax Return showed a significant increase in weekly downloads, starting at 2.8K at the beginning of October and ending the year with an impressive 26.7K. The app's active users mirrored this growth, rising steadily from 76.9K to 242.9K by the end of December.
MyBlock experienced a notable peak in downloads in early November, reaching 10.6K, before stabilizing around 4K towards the end of the quarter. Active users increased from 12.3K in early October to a high of 30.6K in mid-December, closing the year at 28.8K.
IRS2Go maintained a fairly steady download rate throughout the quarter, with a slight uptick to 5.4K in the last week of December. Active users fluctuated, peaking at 76.1K in early December, and ending the quarter at 60.6K.
Beem: Better than Cash Advance saw a gradual decline in downloads from 2.7K to 2.2K over the quarter. Active users initially increased, peaking at 25.2K in mid-November, before decreasing to 10.1K by the end of December.
TaxDome Client Portal had a modest increase in downloads, starting at 986 and reaching 1.9K by the end of the year. More detailed insights into these trends can be found on Sensor Tower's platform, offering a comprehensive view of the tax preparation app market.
